Newton Label - Interactive award for trade and industry
With electronic labels of the Newton series by our partner SOLUM you get the ideal combination of individual design and strong technology. The Newton Electronic Shelf Labels not only offer a wide range of different formats and designs, but also innovative ESL technology that provides you with individual support from retail signage to warehousing and logistics.
Strong and always one step ahead
With Newton E-Ink labels, you not only get a reliable technology for your shelf signage in the long term, but also a robust product for everyday use. The excellent battery life allows you to use the labels for up to 10 years. Your advantage: time-consuming battery changes become less frequent and allow more updates of the displays. With the option of updating the label display several times a day, the customer can easily call up additional information using the buttons integrated in the frame or call a member of the relevant department for the desired product. In addition, the E-Ink labels are up to 80% stronger in handling shock loads than other comparable labels. Less damage therefore also means lower repair costs for you.
In addition to the long-term benefits, E-Ink labels show their strengths right from the very first application. Thanks to the high speed, you can switch between different layouts even faster and enable your customers to interact with the label in an even more user-friendly way.
All features at one glance
- Battery life of up to 10 years
- Rugged construction
- Configurable multifunction keys
- Customizable design and colour
- LED in 7 colours
- Water and dustproof (IP67)
- High resolution displays
- NFC capability
- Label Positioning System
- Cloud solution available
- Various screen sizes from 1.6'' up to 11.6"
All Newton labels have two fully configurable buttons at the bottom of the label frame, to which you can assign individual functions. The buttons allow you to switch between the seven pages stored directly on the label, call for service personnel directly at the product, and report low shelf stock levels in the shop or warehouse environment. In this way, you increase the shopping experience and customer service for your customers or aid stock management in warehouse environments.
Particularly in industrial applications, system errors can also be reported to the responsible staff via the buttons, allowing them to check and correct them quickly.
Your label, your design
Both in colour selection and format, you can design the Newton labels freely according to your needs. You do not have to make any compromises when it comes to familiar sizes for paper labels. The available label formats from 1.6 inch to 11.6 inch cover almost all common paper label sizes. With their elegant, minimalist design and adaptation to your company branding, the labels look innovative and modern on the one hand, while at the same time preventing too much distraction from your products thanks to their simple design.
Convenient location determination with LED and positioning system
Thanks to the integrated LED, your products can be easily located. The LED, which can display 7 different colours, protrudes slightly above the casing. This makes the light visible from a 180-degree angle. Customers and staff alike can find products more easily via smartphone app or interactive product advisor, by letting the LED shine in individual colors marking the product's location. Thanks to the different colours, it is possible for several people to use this function at the same time. You can also use the colours to indicate out of stock risks and misplacements. As soon as a shelf monitoring system, such as CAPTANA, is linked to the electronic labels, and they register a low shelf stock, the LED changes to orange. A red glow, on the other hand, can indicate empty stock levels or misplacements.
In addition, the labels can also be located using the company's own positioning system. The label provides feedback to a so-called anchor label, whose location has been determined beforehand (for example, at the beginning of a row of shelves). The anchor label measures the distance to the required label and sends this information to the server as a X and Y position.
By determining the location of the label, managers, employees and buyers receive precise information on the correct location of the desired product. The system thus also helps to identify and locate labels where employee intervention is necessary - whether due to an error message such as low battery or the activation of the previously configured service button by the customer.
Your added value:
- Improved customer experience through interaction
- Faster customer service
- Simplified inventory management
- Easier product findability
Once the right product has been found using the localization options, the customer can also complete his or her purchase directly at the shelf. This is because a mobile payment system can be linked to the e-ink labels via barcodes or NFC. Your customers can connect to the stored shop app by mobile payment via self-checkout on their smartphones using the label, and if necessary, redeem a digital coupon and complete the purchase process using various payment methods. Of course, the app can also be used to provide additional product information, further item suggestions, as well as advertising and discount campaigns to the customer - while you and your employees save time and money, the shopping experience and service for your customers is enhanced.
Dust and waterproof thanks to IP67 certification
The Newton electronic shelf label series is one of the few E-Ink labels on the market with IP67 certification. This makes the Newton labels completely dust- and waterproof. The E-Paper displays can withstand water up to a depth of 1 meter for up to 30 minutes. This makes the electronic displays suitable for numerous applications where conventional labels with E-Ink technology do not offer sufficient protection, such as in seafood, meat or gardening departments. Secondly, even the smallest dust particles are no longer a problem in manufacturing. In addition to the long battery life, the robustness of Newton labels ensures that the digital shelf labels can be used for years.