More and more automobile companies are following the path of digitalization. The automotive industry in particular can benefit greatly from this digital transformation in regard to shopping experience, price management and retail. The use of electronic shelf labels by car dealerships on used cars and vehicles, such as motorcycles or scooters, can open up new possibilities of price tag optimization for your company, allowing you to become a pioneer in the industry.

Advantages of ESL-solutions in car dealership

There are more than just a few benefits of electronic price tags for the automotive sector. For example, ESL can help increase the profitability and retail quality of your automobile company. Electronic shelf labels can also be the reason why your business can save more time and money. ESL-Systems allow for a real-time and in-depth display of all relevant information, which can be updated digitally from one PC. There is no more need for staff to handle price tags manually, thus giving them more time to concentrate on the actual sales. Furthermore, ESL for car dealers eliminates printing time and printing costs, while also saving valuable resources through the reusable nature of the digital price tags. Companies fearing difficult installation processes and complex software can rest assured, that the management of electronic shelf labels is very easy and can even be carried out with no in-depth IT-knowledge.

Digital price tags are labelled via radio and can be directly controlled from your desk, allowing you to eliminate the manual task of price- and information management for every individual car. Price synchronization with online vehicle sales portals is simplified and automated, which guarantees competitive and uniform pricing across all points of sale in the automotive sector. With only one click, you update your car prices and minimize the error rate. This is a significant advantage for your automotive company, especially with seasonal price promotions and limited special offers. The dynamic recognition of vehicles and used cars from the merchandise management software is another significant advantage for the company, as it gives your business real-time price and product information.